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Member, Public Relations Society of America

Member, Public Relations

 Society of America

 

Member, Houston, TX chapter


 

 

 

 

Curriculum Vitae for Emmanuel A. Smart,

Strategic Public Relations Consultant

 

Interests | EducationMemberships | Competencies |

Experience | Research

Career interests:

  • Lecturing 
  • Executive coaching
  • Public Speaking

Education:

  • Masters degree in Communication Management; &  Post Baccalaureate Certificate in Strategic Public Relations and Integrated Communication (Towson University, Towson, Maryland)
  • Bachelor's Degree in Accounting (Shaw University, Raleigh, NC)

Professional Memberships:

  • Public Relations Society of America/ PRSA 
  • International Association of Business Communicators / IABC
  • Religion Communication Council/ RCC

Competencies:

  • Comfortable both as a PR manager and as a hands-on technician
  • Vision, a team player, values-driven leadership style
  • Web technology literate (Web design, Content management, Update. Proficient in HTML, script deployment, SEO, etc.)
  • Excellent in one-on-one coaching, small group training and conference keynote address
  • Expertise in building, managing and protecting individual's and organization's reputation
  • Individual's Crisis Management
  • Meeting and Conference planning support
  • Lectures and Workshops on:

    Public Relations: The theory of public relations focused on PR tools, such as press releases, PSA's, op-ed, billboard designs, brochures, business cards, letter head, website design and management; and practice of public relations, focused on case studies and campaign strategies.

    Strategies for effective organizational communication: diversity training, customer service, audience identification; S.W.O.T analysis; message adaptation, diversity, customer relations, more.

    Public Speaking and Presentation mastery, including spokesperson development

    Crisis management and communication: Special courses designed to respond to rapidly evolving issues in media and media technology.

Experience:

  • PR/Communication Consultant  

    Smart Expressions: Strategic Public Relations, Communication and Crisis Management (Established 1997)  Consulting, project support, seminars, workshops

  • Head of Department, Communication (2004-2006)
    Jesus House Baltimore, a non-profit church organization--a branch of the Redeemed Christian Church of God Baltimore, MD.

Research work: 

  • Managing FEMA's reputation after Hurricane Katrina--A rhetorical based investigation of the crisis on the Federal Emergency Management Agency's reputation and legitimacy; possible crisis survival from perceived catastrophic reputational damage. 

 

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